The Maker Project, a new three-pronged initiative connected with the nation’s growing “maker movement,” will debut at the 2014 NY NOW show. It will include showcases of individual makers and their products, a four-part seminar program addressing the movement’s evolution, impact and opportunities, and free access to a special NYC Maker 100 exhibit at New York City’s Museum of Arts and Design.
“NY NOW has been a long-standing supporter of makers and their wholesale efforts, through our HANDMADE Collection on a broad scale, as well as our specific ‘incubator’ efforts which include A+ The Young Designers’ Platform at Accent on Design, HANDMADE Designer Maker’s Emerging Makers and Artisan Resource’s Market Incubator Program,” said Christian Falkenberg, svp/NY NOW director. “This summer, we’re extending our support of individual makers through this new initiative, which not only showcases products but also educates market participants about the movement’s origins, its evolution and its importance to our industry.”
The largest element of the Maker Project is the debut of a new Etsy Wholesale pavilion, featuring Etsy Wholesale Sellers and their products across the spectrum of home and lifestyle merchandise, in nearly 2,000 net square feet of exhibit space in the Javits Connector, part of New York’s Jacob K. Javits Convention Center.
“We’re thrilled to be partnering with NY NOW. The Etsy Wholesale Pavilion at NY NOW offers buyers the opportunity to see products in-person and connect with some of the talented makers that comprise Etsy Wholesale’s online community,” said Elana Dweck, Etsy Wholesale program manager.
An additional display, presented by the product launch platform The Grommet, also will spotlight a variety of new-to-market makers and their home and lifestyle products. This exhibit will augment two existing NY NOW maker-focused collectives– American Design Club and JOIN Seattle– exhibiting in Accent on Design and two existing NY NOW ‘incubator’ showcases for emerging designers and artisans: A+ The Young Designers’ Platform at Accent on Design and Emerging Makers within HANDMADE Designer Maker. Additionally, a Market Incubator Pavilion program is presented at the concurrent Artisan Resource.
In connection with the Maker Project, NY NOW will host four seminars during the summer Market. On Sunday, August 17, Modern-Day Matchmaking: Technology & Tools for the 21st Century will explore crowd-funding, co-working spaces, and start-up incubators. On Monday, August 18, Be Original Americas will present: Knock-Out Knock-Offs: Design Integrity in the Internet Age,”which will explore ethical questions surrounding original design, plagiarism, intellectual property and the creative process of design. The session will be presented by Be Original Americas. Also on August 18, Susan Szenasy, publisher/editor in chief of Metropolis, will moderate The Maker Movement– Forging A New Paradigm. On Tuesday, August 19, Jules Pieri, founder and CEO of The Grommet, will present Entrepreneurship & Lessons Learned from the Start-Up Trenches. Complete details about each of the sessions are available online at www.nynow.com/programs.