Base Brands has introduced a set of pastel-colored reusable water bottles called Reduce WaterWeek Kids Simply Sweet Set. With its soft hues and carefree imagery, the Simply Sweet collection is aimed at the grade school girls market, the company said.
The five-bottle set includes eco-friendly, reusable 10-ounce bottles and comes with a convenient tray that keeps the bottles organized in the fridge, the company stated.
“Our objective is to cover the kids market with styles for everyone, from cute cupcakes and butterflies to wicked monsters and space aliens. This beverage system has broad appeal because it allows families to ditch the disposables and use dishwasher-safe reusable bottles instead,” said Ken Kreafle, president of Base Brands.
Suggested retail for the set is $16.99 and is available immediately.