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BIGinsights: Consumers Are Warming To Home, Home Goods Purchases

At a time when home prices are picking up, consumers are looking to invest in existing homes as well. Home-related investments include items to put inside, too.

In BIGinsight research conducted in August, just over 8.1% of consumers said they plan a major home repair this year versus 6.7% at the same time in 2011. As for home furnishings and housewares, about 11.8% of consumers said they were on the market for furniture this summer versus just over 9.4% last year, and 9% said they were interested in making a home appliance purchase versus 6.5% in the previous year.

The market research firm also noted that more than 5% of consumers said in August that they plan to purchase a home versus just over 3% a year ago.