The Novogratz Home Collection will debut on Evine on April 11.
Evine said that the line of furniture and décor, which it characterized as family functional and fashionable, resulted from a deal with designers Robert and Cortney Novogratz, best know for their roles on HGTV’s “Home by Novogratz” and Bravo’s “9 by Design” shows. Cortney Novogratz will present a number of Evine-exclusive playful, bright and artfully designed products during the brand’s debut. The Novogratz Home Collection is one of several new home and décor concepts launching this spring on Evine.
“It gives me great pleasure to welcome Robert and Cortney Novogratz to the Evine family,” said Bob Rosenblatt, the retailer’s CEO. “Family is so important to us here at Evine and family is at the core of what The Novogratz Home Collection is all about. Robert and Cortney have done an amazing job at designing a fresh and exciting line of exclusive furnishings and décor. We’re excited to bring our customers something new while also introducing the Novogratz’s existing fan base to Evine’s unique, digital shopping experience.”
Cortney Novogratz stated, “Our goal is to make products that make your home reflect who you are… items that add playful, bright and artistic touches to your home as well as simplify your life. I can’t wait to show Evine’s viewers how easy it is to transform their spaces with a few easy touches.”
The Novogratz Collection debuts during Evine’s Designer Dream Home event when the retailer will showcase it on April 11 at 9 p.m. and 10 p.m. and on April 12 at 9 a.m. and 3 p.m.