Kohl’s Department Stores has announced the appointment of Michelle Gass to the newly created position of chief customer officer. She reports to Kohl’s chairman, president and CEO, Kevin Mansell, the retailer stated.
Gass will join Kohl’s on June 17 and take responsibility for Kohl’s branding across all channels, according to the company. She will oversee all marketing efforts and the e-commerce business on Kohls.com as the retailer develops and manages an overall omnichannel experience for its customers.
Before joining Kohl’s, Gass spent more than 16 years with Starbucks Corp. in a variety of senior leadership roles in global strategy, marketing and category management. Most recently, she was president, Starbucks Europe, Middle East and Africa, Kohl’s noted.
“I am extremely pleased Michelle is joining the Kohl’s leadership team,” Mansell said. “She comes to us with a track record of success and the experience, skills and imagination to lead and accelerate Kohl’s omnichannel efforts, as well as develop new strategies to move our consumer engagement in new directions. I fully expect this to be the start of an exciting journey to drive new growth for the company across all of our business areas.”