Designed specifically for smaller spaces and for consumers in constant motion, Ikea’s new Ikea PS 2014 Collection offers flexibility and an unconventional way of living, the company said.
Inspired by a global survey commissioned by Ikea, nearly 60% of American city dwellers, aged 18-29, desire to move within the next two years, the company said.
“The Ikea PS 2014 collection focuses on the young urban residents that have ever-fluctuating living situations, whether it’s where they live or with whom they share a space,” said Janice Simonsen, design spokesperson, Ikea U.S. “This line brings flexibility to everyone by combining form, function, quality, sustainability and an accessible pricepoint.”
The collection includes corner cabinets, a side table with built-in lighting and magazine racks, a standing wall shelf with knobs for jewelry and a wardrobe whose external design can be personalized to fit individual tastes.
“At Ikea, our consumer is the inspiration behind our designs. Globally, we found that young people are looking to use every inch of their home effectively,” said Peter Klinkert, head of special collections for Ikea of Sweden. “With Ikea PS 2014, we worked to create pieces that keep multifunction and small space living at the core.”
According to the company, Ikea PS (meaning Post Scriptum) is a design statement which puts focus on cutting edge modern Scandinavian furniture design. The company launches a new Ikea PS line approximately every three years. The 2014 collection will be available starting in April.