Lifetime Brands, Inc. has announced that its Board of Directors has elected Dennis E. Reaves as a director of the company.
Reaves has 45 years of retail experience with more than 35 years in senior management positions in all facets of retail. He formerly was svp and general merchandise manager of Wal-Mart Stores, Inc., where he had responsibility for $18 billion in sales volume. Reaves also has served as a senior consultant to leading retailers, such as Big Lots, Inc. and Gap, Inc., and to multinational consumer products companies, including Jarden Corporation.
“Dennis Reaves has been a strategic advisor to Lifetime for many years and we are delighted to have him join our Board of Directors,” said Jeffrey Siegel, Lifetime’s chairman and CEO. “His knowledge of the retail and consumer products industries is unsurpassed. We look forward to his continued contributions as we develop new distribution channels in existing markets and continue to expand the Company’s geographic footprint outside North America.”