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Kathy Ireland, Gorham Partner On Tabletop, Decor Wednesday May 23rd, 2012 - 9:58AM
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Gorham today announced that it has entered into a long-term partnership agreement with lifestyle designer Kathy Ireland to create, manufacture and market a range of tabletop, gift and home decor accessories. The new products will emerge under the kathy ireland Home by Gorham brand. "We are thrilled to partner with one of America's most successful female entrepreneurs, lifestyle designer Kathy Ireland," said Bill Wieland, executive vp. "This collaboration presents new and exciting opportunities for Gorham and we are confident that the synergies created here will result in a collection of lifestyle inspired pieces, expertly crafted with timeless appeal." According to Jim Mylonas, vp/general manager of Gorham, the new brand will offer well-priced solutions for today's casual lifestyle and also address the bridal market with a unique approach that blends stylish design with modern practicality. The kathy ireland Home Collection will debut in the fall with a retail launch scheduled for spring 2013. The collection will include both fine and casual dinnerware, glassware and flatware, entertaining serveware and giftware, and is designed around contemporary and traditional lifestyle themes. "Our collaboration with Gorham and their wonderful team is innovative. Our designs will be exhilarating, fresh and essential with a powerful focus of implementing our missions of '...finding solutions for people in love,' in the bridal category. Our home mission, '...finding solutions for families, especially busy moms,' will also be beautifully served. The legacy of Gorham is a dream come true for kathy ireland Home and kathy ireland Bridal," said Kathy Ireland, CEO chief designer of kathy ireland Worldwide. Tags: Housewares Home Décor Tabletop |
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