Cool Gear International, LLC., announces the expansion of its product suite with the launch of CG Sport, a new line of versatile hydration bottles for the active consumer. The product line will be showcased during the Outdoor Retailer Summer Market, August 2 to 5 in Salt Lake City, UT at the Salt Palace Convention Center.

“Our focus with CG Sport is on the function and durability of the products,” said Donna Roth, founder and CEO at Cool Gear International, LLC. “We want to provide athletes and outdoor enthusiasts with reliable, sturdy and practical products that offer the absolute best in hydration technology at a price that won’t break the bank.”

The CG Sport product line leverages a variety of technologies that enhance the performance of the bottles including Thermalfoam insulation, which allows active consumers to keep their water cooler longer by blocking out sunlight and providing additional foam insulation to the double wall constructed water bottle, according to the company. Also featured in the product line are Cool Gear’s patented EZ-Freeze submerged freezer sticks that are designed to keep water cool for longer periods of time and Pure water bottle technology that filters up to 100 gallons of water. These innovations are said to allow active consumers to drink clean and cool water that stays fresh longer than other competitive products on the market, according to Cool Gear.