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New Primula Avalon Kettle Line Adds Matte Finish

Tuesday April 16th, 2013 - 4:33PM


The new Primula Avalon Whistling Tea Kettle in cobalt blue.

Primula has added to its extensive stovetop kettle assortment with the new Avalon 2.5-quart Whistling Kettle lineup. The new kettles feature a unique matte finish.

Available in red, blue, teal or brushed stainless steel finish, the new Primula kettles feature arched handles in matching colors, and a low rounded shape.  The stay-cool handle is soft to the touch, and the trigger spout is designed to be user-friendly. The kettle whistles to signal when water is boiling and a wide mouth lid is designed for easy filling or cleaning. The new Primula kettle also features seamless bottom construction, designed to promote even heat distribution and durability.

“There are two reasons that kettles are an important purchase for consumers.  First, everyone needs to boil water. Second, the kettle is a focal point in the kitchen. This is the one piece of cookware that’s always on display, so it’s truly part of the décor. That’s why color and style are so important,” said Brian Melzer, executive vp of Epoca International, Inc., Primula’s parent company.

The Avalon 2.5-quart Whistling Kettle is available for immediate shipment with a suggested retail price of $34.99 in all colors or the stainless steel finish. It comes in box packaging.