Wednesday April 17th, 2013 - 1:46PM
Adeptus is focused on the value proposition of its pine furniture as it prepares for the Spring High Point Market. At its showroom in High Point, NC, the supplier will do more of what it does best, said company president Billy White, by building on successful initiatives.
Plans call for expansion of rolling cards among other popular items particularly in bedroom and storage and organization, White noted. Adeptus also will introduce three completely new pine product lines.
White added that an important message he is bringing to market is that the company is expanding as rapidly as it can source material but continues to focus on value as it produces pine furniture at a price that’s competitive with typical RTA.