Wednesday February 5th, 2014 - 12:15PM
Anolon gourmet cookware will return to the 13th Annual Food Network South Beach Wine & Food Festival presented by Food & Wine magazine, February 20-23, as a gold level, exclusive cookware sponsor. The Anolon brand will be featured in an expansive booth located at the Whole Foods Market Grand Tasting Village that will align Anolon with enthusiastic cooks who have the confidence to “cook outside the box,” according to Meyer Corporation.
The Anolon booth will showcase “Creativity in the Kitchen,” a campaign that encourages Festival guests to bring the flavors of South Beach to their own kitchens. The focal point of booth product and recipe demonstrations will be a variation of the popular Cuban sandwich called “medianoche.” Attendees will receive a complimentary medianoche recipe and will be invited to enter to win Anolon cookware prizes throughout the Festival’s duration.
In conjunction with the Festival, the “Creativity in the Kitchen” campaign will also be held on Anolon’s Facebook Page, providing followers a chance to win prizes every day of the Festival, as well as enter for a grand prize on March 5. Additionally, the company will feature two guest food bloggers each day at the Festival to post and tweet about Anolon’s “Creativity in the Kitchen” on Facebook and Twitter.
Anolon cookware that will be highlighted at the Festival includes Anolon Nouvelle Copper, Anolon Nouvelle Copper Stainless Steel, Anolon Tri-Ply, Anolon Advanced, and Anolon Advanced Bronze.