Monday April 21st, 2014 - 1:03PM
Lenox has been honored with WomenCertified Inc.’s 2014 Women’s Choice Award seal. This award designation was based on a national survey of thousands of women across America who were asked to select the brands they would most highly recommend to others, according to a Lenox announcement.
“The Women’s Choice Award program works to raise awareness among consumers about which brands are most recommended by women and to honor those brands,” said WomenCertified’s CEO and founder, Delia Passi. “By carrying the Women’s Choice Award seal, companies like Lenox signify their commitment to empower women to make smart buying choices.”
Passi said it’s important to note that the award doesn’t just signify that Lenox has womens favor— it signifies that women are willing to recommend it to others. “When a woman is willing to recommend a brand or service to others, it means that business has earned her loyalty. Those are the businesses we wish to recognize for their efforts and commitment to the number one consumer— women,” Passi added.
“We are thrilled to be recognized as the Fine Dining and Giftware brand of choice,” said Lester Gribetz, president of the Lenox brand. “For 125 years Lenox has continued to be relevant with beautiful new collections added every year. As a result of our tremendous quality and design expertise, Lenox is the entertaining and bridal authority and we continue to be the number one purveyor of fine china, casual dinnerware and stainless flatware.”