Many exhibitors among the NY Now Market for Home + Lifestyle (formerly NYIGF) reported strong order writing, most notably from new accounts and large retailers. This comes despite winter storms and the overlap of the 2014 Super Bowl, which was held in New Jersey for the first time this year.
“NY NOW had several very strong days of attendance— particularly on Saturday, Sunday and Tuesday— and buyers who made it to New York City and to the Market were here to shop,” said Christian Falkenberg, NY NOW director and GLM senior vice president. “Exhibitors reported seeing their key accounts and making new connections with both domestic and international buyers.”
NY NOW attendees represented all 50 states and 74 countries, with Canada, Japan, Mexico, Brazil, Columbia, Australia, and the United Kingdom representing the top sources of international visitors. Additionally, many exhibitors experienced specific days of strong order-writing from quality accounts, which resulted in overall success for the week, according to the Market.
NY Now Lifestyle exhibitor Rachel Clapp of Harry Barker said, “We’ve had a lot of traffic despite the weather. We’ve seen our current customer base as well as new customers and also few international buyers. It has been a good mix.”
The summer 2014 edition of NY Now is scheduled to run Saturday, August 16, through Wednesday, August 20, 2014, at New York City’s Jacob K. Javits Convention Center and Passenger Ship Terminal Pier 94.