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Pacific Coast Lighting Shines Up Winter Introductions

For this year’s winter trade shows, including the upcoming Winter Las Vegas Market, Pacific Coast Lighting has built on critical initiatives in its mirror, its Kathy Ireland-branded and core lighting collections. The company continues adding to the initial mirror introduction made six months ago in Las Vegas, while, in the portable lighting business, it plans to add some 60 items to the assortments that fall under the Pacific Coast Lighting and the licensed Kathy Ireland brand designations.

As it expands on operations, PCL continues to track market development to assure offerings remain on trend. In the core Pacific Coast Lighting lineup, for example, the company is adding the Phila Gold Leaf Table Lamp. The product paces the trend for metal looks in bases but at the same time makes a statement of its own with architectural styling. In fact, the company is using metal looks across its introductory slate to ensure it can appeal to increasingly style-conscious consumers.

The upcoming show runs from January 28 to February 1 at World Market Center Las Vegas.