Research

Annual Housewares Census

World's annual statistical report is the industry's best read and most frequently cited resource for retail sales data and analysis encompassing every key housewares category.
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Forecast

Each fall, this highly anticipated industry planning resource from HomeWorld reveals results of a comprehensive online consumer study measuring detailed purchase intent and preferences in all core housewares categories. HomeWorld Forecast also examines the industry's hottest and fastest-growing categories.
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InFocus/Online

HomeWorld Business introduces the housewares industry to groundbreaking consumer research that develops comprehensive, directional marketing reports based on exclusive, national online focus groups that can cover a virtually unlimited array of categories or topics important to suppliers and retailers.
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  • Advertised
    Hair Dryers
  • 08/01/2016 - 01/31/2017
  Brand Model Description Common
Ad Price
1. Conair 1,875-Watt Infiniti Pro Dryer $24.99
2. Hot Tools Ceramic Ionic Dryer $39.99
3. InStyler Blu Turbo Ionic Dryer $99.99
4. Dyson Supersonic Dryer $399.99
(tie) FHI Nano 1900 Turbo Dryer $99.99
6. CHI Pro Ceramic Dryer $89.95
(tie) Revlon 1,875-Watt Ionic Dryer $19.99
(tie) Revlon One-Step Hair Dryer/Styler $49.99
9. Hot Tools Rainbow Gold Turbo Ceramic Dryer $49.99
(tie) Hot Tools Tourmaline Tools 3000 Dryer $34.99

*Rank is a weighted score based on the number of advertisements received by each product, the number of chains advertising that product, the number of stores in the chain and the placement of the item within the advertisement.
•Retail channels surveyed include: Mass Retailers, Department Stores, Hardware/Home Centers and Drug?Chains.

Market Track 1-800-235-3781
Chicago, IL

SOURCE:  Market Track

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