Philips Norelco has partnered with the “Star Wars” franchise, introducing four new special edition Star Wars inspired shavers to celebrate the December 15 release of “Star Wars: The Last Jedi.”
Domino, a home decorating media brand, has inked a licensing deal with Lenox Corporation to collaborate on designing and marketing a Domino-branded tabletop collection. The line will be available at select retailers in 2018.
Sears Holdings has signed two licensing agreements in a continuing effort to broaden the reach of its Kenmore and DieHard brands internationally.
The FHE Group has partnered with Pantone on a new line of colorful storage ottomans, which will be sold under its Kvell division, and is presenting the line at the summer NY Now.
Portmeirion Group has expanded its tabletop licensing agreements and designer partnerships to include Sara Miller London.
The Wild Kratts licensing program is building in the home décor space with a new partner, Lightheaded Beds.
According to the 2017 annual Global Licensing Industry Survey, global sales of licensed products and services grew 4.4% in 2016 to $262.9 billion. Brandar Consulting conducted the survey for the International Licensing Industry Merchandisers’ Association.
In the 2017 LIMA International Licensing Awards, Hot Topic won Retailer of the Year for its Suicide Squad initiative, the company’s second consecutive win in the category.
Ellen DeGeneres, who recently partnered with Royal Doulton, has now released a full tableware collection, which is now available globally.