Tervis is collaborating with Summit Entertainment, a Lionsgate company, to promote its NFL-licensed drinkware line during the upcoming release of Draft Day, which debuts in theaters on April 11, 2014. Tervis, carries an extensive collection of designs for each NFL team, and numerous Tervis tumblers and mugs are seen throughout the movie, featuring the logos of the NFL, Cleveland Browns and Seattle Seahawks.
To promote the movie, Tervis created the ultimate football fan’s sweepstakes prize: a chance to win a trip to New York City and attend Day 2 of the 2014 NFL Draft on May 9. The “Tervis Top Pick” sweepstakes (www.tervistoppick.com) runs now through April 16, 2014.
Draft Day stars Kevin Costner, and is directed by Ivan Reitman and written by Rajiv Joseph & Scott Rothman.