Ace Hardware Corporation has appointed Kim Lefko to the position of svp/chief marketing officer. Lefko will report directly to John Venhuizen, president and CEO.
As Ace Hardware’s new CMO, Lefko will lead the brand’s global marketing and advertising efforts and digital initiatives.
Most recently, Lefko served as chief marketing officer at Weber Stephen Products, maker of the Weber grill. Prior to that, Lefko served as svp/sales and marketing, company officer at Radio Flyer. Lefko also brings experience from her time at Newell Rubbermaid, where she held various marketing leadership roles.
“We are excited to welcome Kim to Ace as our new svp/chief marketing officer,” said Venhuizen. “In concert with her new team, Kim’s 20 years of results developing and advancing beloved consumer brands will further our local owners’ passion to fulfill Ace’s brand promise as the helpful place. I believe Kim will be a great addition to our leadership team.”