Alibaba has appointed Michael Evans, management member of its board, as president of Alibaba Group, effective immediately. According to the company, Evans’ appointment highlights Alibaba Group’s commitment to globalizing its business, an international growth strategy it has made a top priority. The company is also committed to significantly increasing cross-border trade between China and key markets.
In his new role, Evans will be responsible for leading and executing Alibaba Group’s international growth strategy to globalize the company and grow the business outside of China. He will report to CEO Daniel Zhang.
Evans will harness Alibaba Group’s platform with direct access to 350 million Chinese consumers to drive increased levels of cross border commerce between China and the world, the company said. It is expected that the early focus will be on forging partnerships with key brands, retailers and product owners in Europe, the Americas and Asia to help connect these players to the China consumer market. Emphasis will be focused on customer service, efficiency and productivity, and to ensure that Alibaba will deliver a high quality experience to international merchants and consumers in China.
Evans will continue his service as a management member of the board, having previously served as an independent director since the company’s initial public offering in September 2014. Prior to joining Alibaba, Evans spent 30 years in global finance, including the last 20 years as a partner of Goldman Sachs, where he served as vice chairman, head of global growth markets, and chairman of Asia.
“Michael has been a close advisor to Alibaba Group for many years, and we greatly value his deep knowledge of our business, his experience as a proven business builder and leader globally, and his more than 20 years of experience in China,” said Alibaba Group CEO Daniel Zhang. “Globalization is Alibaba Group’s most important strategy for the coming decades, and our goal is to help 10 million global businesses and serve 2 billion consumers around the world. We have been laying the foundation for many years and now we need a global team in place with best-in-class talent to bring our vision to fruition. To that end, I can think of no one better than Michael to help Alibaba become a truly global company.”