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Amazon Acquires Ring

Amazon has completed the acquisition of Ring, a provider of smart enabled home security products and services.

Jamie Siminoff, CEO and chief inventor of Ring, said, “Together with Amazon, we will accelerate our mission dramatically by connecting more neighbors globally and making our security devices and systems more affordable and accessible.”

To kick off the partnership, Amazon and Ring have dropped the price of the Ring Video Doorbell to $99.99, making home security more accessible, the companies said.

Dave Limp, svp/Amazon devices and services, added, “This is just the beginning— we will continue to move quickly and work hard to empower customers with a suite of security solutions that provide an affordable, effective way to secure homes and neighborhoods.”

Ring’s home security products include video doorbells, spotlight cams, floodlight cams and indoor/outdoor cameras. Amazon noted that Ring, Blink, and Amazon Cloud Cam security services will continue operations under their respective brands.