As the 2018 holiday shopping season hits the home stretch, Amazon is extending its free shipping promotion while also expanding its Prime one-day shipping program.
According to the company, all Amazon shoppers will have access to free shipping through December 18. In addition, Amazon has expanded its Prime free same-day delivery and Prime free one-day shipping to more than 10,000 cities and towns across the country. To receive items by December 25, Amazon said the cutoff for its two-day shipping is December 22, and one-day shipping is December 23. In those areas with access to same-day and two-hour shipping, the cutoff is December 24.
The issue of free shipping and quick delivery, typically two days or less, has been a major marketing focal point of several retailers during the holiday shopping season. In addition, retailers such as Walmart and Target have heavily promoted their respective curbside pick up programs where consumers order products online and then pick up the items at their local store.