The Licensing Expo has tapped Nicholas Denissen, vp/Amazon, to lead the opening keynote at this year’s show.
Denissen will take the stage on Tuesday, May 22, from 8 a.m. to 9 a.m., with other industry leaders in a panel session titled, “Great Expectations: Pace, Selection, Convenience and the Customer.” The panel discussion will center on how brands can grow their business online and what Merch by Amazon is doing to enable them.
Merch by Amazon is a print-on-demand service that is said to make it easier for licensors, licensees and content creators to create, promote and sell branded merchandise. At Amazon, Denissen plays a role in how the e-commerce retailer helps small and medium-sized businesses reach more customers online.
“We are thrilled to have Amazon take the Licensing Expo stage and provide our attendees with information on the rapidly changing commerce and customer landscapes,” said Jessica Blue, svp/global licensing group, UBM. “Personalization and speed to market are two significant trends impacting our industry. Attendees will hear how Amazon is enabling brands to address these game-changing consumer trends.”
The Licensing Expo takes place May 22 to 24, 2018 at the Mandalay Bay Convention Center in Las Vegas.