Author Mike Duff

Retail
IBM: Consumer Shopping Priorities Changing

In conjunction with the National Retail Federation’s Big Show, IBM released a study on global consumer trends demonstrating the importance of brand purpose and suggesting that purpose surpasses cost and convenience for today’s shoppers.

Retail
Walmart Executive Shakeup Promotes Smith, McCall

With the holidays just over and seasonal results awaiting announcement, Walmart has made a number of executive changes including the replacement of evp/chief merchandising officer Steve Bratspies in the U.S. business by Scott McCall and the appointment of Dacona Smith as COO Walmart U.S.

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