Bed Bath & Beyond is expanding its omnichannel services to customers and taking measured steps to reopen stores to the public, while strengthening the company’s business for the long-term.
The retailer will expand store fulfillment services and initiate a phased approach to fully reopen a number of stores, subject to federal, state and local regulations. On April 24, Bed Bath & Beyond extended the temporary closure of all its retail stores, other than its buybuy Baby and Harmon Face Values locations, until at least May 16. Based on the guidance from authorities, Bed Bath & Beyond is providing buy-online-pick-up-in-store and contactless curbside delivery services at a number of store locations across the U.S. and Canada. The company expects the majority of stores across its retail portfolio to remain closed to the public until at least May 30.
Bed Bath & Beyond’s approach to reopening stores will include expanding BOPIS and contactless curbside pickup services to at least 200 additional locations, taking the total number of locations that offer these services to about 750 stores, or half of the company’s total store fleet across the U.S. and Canada.
The company will continue to expand fulfillment capabilities to support increased demand across the company’s digital channels, enabling the company to ship online orders in two days or less on average or make orders available for pick-up in less than two hours for customers using BOPIS and contactless curbside services.
The company will then gradually reopen those retail banners that have remained closed to shoppers starting with 20 Bed Bath & Beyond and Christmas Tree Shops stores that will become operational by May 22, subject to state and local regulations.
In addition, the retailer will implement a new store safety plan to promote a safe shopping experience across all stores scheduled to reopen to customers and enhance existing safety protocols across operations.
Mark Tritton, Bed Bath & Beyond president and CEO, said, “At a time when our homes have become the center of our lives, Bed Bath & Beyond has been meeting the everyday needs of our customers and making it easy to feel at home. We’re expanding our network of contactless curbside locations, so even more of our customers can conveniently buy online and pick up at stores in just a few hours. So, whether it’s a last-minute Mother’s Day gift, essential spring-cleaning equipment, or the start of a full renovation, we’re here to make it easy to feel at home this spring. As we initiate our store reopening plans, we continue to prioritize the health and safety of our associates and customers. To help ensure our customers can shop safely with confidence, we are implementing a new store safety plan, enhancing our existing protocols and based on the latest guidance from federal, state and local government and health authorities. Our strong financial flexibility and liquidity allows us to take this measured, market-by-market approach to reopening stores. We will only open our doors to the public when we believe it is safe to do so, while carefully managing costs and monitoring performance as we scale up our operations over time. This approach allows us to continue to make strategic investments in our digital and fulfilment capabilities to build an omni-always shopping experience for our loyal customers.”