Bradshaw Home has been honored with the Cornerstone Award from the National Breast Cancer Foundation.
According to NBCF, the award recognizes organizations that have worked with the foundation for 10 years or more and have been pivotal in the success that it has had in their mission of “Helping Women Now” during the last decade.
The partnership started in 2005 with a cause-marketing promotion featuring Bradshaw Home’s Bialetti branded pink cookware, which was followed the next year with the GoodCook pink kitchenware products and Bialetti Moka Pot. With a portion of sales from every pink product donated to the National Breast Cancer Foundation, Bradshaw Home said it has raised close to $700,000 for the cause.
Brett Bradshaw, co-president, Bradshaw Home, said, “We’ve all experienced the benefits of early detection through our families and friends, and wanted to support a cause that directly impacts screening services for women in need. We’re proud to celebrate this milestone with the National Breast Cancer Foundation and look forward to 10 more years of our partnership.”