Brondell Enters Air Purification Category With O2+ Lineup

SAN FRANCISCO— Brondell has entered the air purification category with the introduction of its O2+ Air Purifiers. The company, which introduced water filtration appliances last year, said that adding the new air purifiers to its comfort portfolio furthers its mission to help consumers create a healthy home environment. 

The new series of air cleaners features two models, the Source and the Balance. Both have four operating modes, which include auto, night, fan speed and eco, a power-saving function designed to save on energy and costs. The units also include color-coded air quality indicators to monitor the air quality in the room.

The O2+ Balance also features a remote control, intuitive touch control panel and an air quality sensor with adjustable sensitivity. According to the company, the sensitivity adjustability is designed to help consumers with more severe allergies, or those who live in areas where air quality is worse than normal. 

Brondell also included a three-stage air purification process in the units that it explained utilizes activated carbon and high-quality True HEPA filters. 

“Many competitors concentrate too greatly on their HEPA filters in an effort to move as much air as possible through the system,” said Steven Scheer, president, Brondell. “They disregard the benefits of other filters that help to more effectively clean the air.”

The first filter layer is a mesh pre-filter that Brondell said traps particulate matter larger than 28 microns. This pre-stage filtration, the company said, is designed to help prolong the life of the other two filters. The second layer is the activated carbon filter, which uses granulated carbon to eliminate common household odors and harmful VOCs, such as formaldehyde and benzene. The final layer of the air purification, the True HEPA filter, is made of a high-quality, high-density HEPA material that it said removes particulates and allergens larger than 0.3 microns.

The Brondell O2+ series air cleaners come in either a gloss white or gloss black finish. Available now, the Source has a suggested retail price of $299, and the Balance has an SRP of $349.