Bush Extends Kathy Ireland Partnership

Bush Industries has extended its partnership with Kathy Ireland Worldwide. As part of the extension, the furniture producer will introduce fresh finishes to the existing products and introduce new collections.

The Kathy Ireland Office by Bush Furniture line up now includes New York Skyline, a contemporary home office and entertainment line, as well as Volcano Dusk, which will be expanding from two finish offerings to three, with Coastal Cherry being the addition.  

New Kathy Ireland items will begin debuting in spring. Bush introductions for fall will include the Metro collection from Ireland’s Architectural Style Guide. In addition, Bush will introduce Kathy Ireland Office by Bush Business Furniture into its commercial interiors operations.

“We greatly value our partnership with Kathy Ireland Worldwide,” said Michael Evans, CMO of Bush Industries. “It is exciting to work closely with Kathy and her team, whose creative genius and professionalism is unparalleled. We truly are looking forward to growing this business together even more in the years to come.”

Kathy Ireland, KIWW CEO, said, “Our continued partnership with Bush Furniture and the expansion of new product development taking place is truly exciting. We can’t wait for our valued customers to experience our four promises of fashion, quality, value and safety as we release these designs into the market this year. Bush Furniture has been a highly regarded partner with a talented team that has helped us fulfill our mission of finding solutions for families, especially busy moms and finding solutions for people in business with each and every product we sell.”