Butler Home Products, a division of Bradshaw International, has finalized the acquisition of Clean Ones Corp., a Portland, Oregon-based household cleaning glove company.
According to the company, the acquisition will allow Butler to expand its market share in cleaning gloves. Butler currently offers a wide range of household cleaning gloves under various owned and licensed brands.
Clean Ones will retain its name and will be marketed as a brand under the Butler Home Products portfolio. As part of Butler’s overall corporate business, Clean Ones will maintain its Portland office, as well as the company’s existing distribution network, the company said.
“Bringing Clean Ones into the Butler family represents an important step in the company’s overall growth plan,” said Robert Michelson, president of Butler Home Products. “Household gloves play an integral role in our business, and this acquisition will further accelerate Butler’s growth in the category.”
Michelson added that since Butler entered the cleaning glove business in 2011 with the Mr. Clean brand, the consumer glove market has expanded 35% as the use for the products expands throughout the house and into food prep. “The Clean Ones assortment enhances the product offering and gives retailers and consumers an even greater range of options from Butler,” he said.
Tim McMann, president of Clean Ones, said, “Clean Ones has been committed to bringing distinctive features, product diversity, and superior quality to glove consumers for more than three decades. By becoming part of Butler Home Products, we will be able to build upon the brand’s longstanding retail success, while reaching new consumers and ensuring continued growth.”