Health & Personal Care
Direct-response veteran Allstar Innovations and personal cooling gear developer Mission have partnered in a venture that marries Allstar’s “performance-based” marketing and retail foundation with Mission’s goal to expand the consumer market for its advanced heat safety solutions.
Helen of Troy has entered into a definitive agreement to acquire Drybar Products, which includes the Drybar trademark and other intellectual property assets associated with Drybar’s products, as well as certain related production assets and working capital.
Hamilton Beach Brands is launching Brightline, a new personal care brand. Brightline’s ADA-approved electric toothbrushes use sonic technology to lift away plaque and fight surface stains, the company said.
Second quarter consolidated revenue at Helen of Troy increased 5.2% as revenue growth in the company’s Housewares division and Beauty division offset a decline in the Health & Home division.
Waterpik is teaming with reality star and dentist Dr. Chris Strandburg as part of a new campaign to address oral hygiene issues facing Americans.
Amazon’s annual Prime Day summer sales event will also mark the launch of Conair’s new initiative that will include a new Amazon brand store and new image that company officials said will encourage consumers to “be the pro.”
Philips Norelco and Barstool Sports are joining forces as part of a promotion this summer and fall where the two will showcase an array of male grooming products from Philips Norelco at various sporting events around the U.S.
With a focus on helping consumers have a better night’s sleep, the new Honeywell DreamWeaver Sleep Fan uses a combination of sound and airflow that is said by the company to create the optimal sleep environment.