Web Briefs

Web Briefs
Deloitte: Online Capturing More Of Higher Holiday Spending

Results emerging from the 33rd annual Deloitte holiday shopping survey include a second year of online shopping gains as consumers said they expect to spend 57% of their budgets online and 36% in brick and mortar stores.

Web Briefs
Bluestar Completes Brookstone Acquisition

Bluestar Alliance has closed its acquisition of the Brookstone brand. The company said that, participating in the acquisition, is Apex Digital Inc., a U.S. consumer electronics company that will operate the Brookstone website and airport stores.

Web Briefs
Statista: Generation X Retains Old School Shopping Habits

Generation X has entered its prime earnings years, and Statista, referencing a poll conducted by YouGov on behalf of MarketingCharts, pointed out that TV ads and word-of-mouth are the most important purchase influencers for Gen Xers, beating any type of paid online advertising by a significant margin.

Web Briefs
Nordstrom Holds Hiring Day Event

Nordstrom hosted a company-wide hiring day on Friday, October 19, with events taking place in every Nordstrom and Nordstrom Rack store across the U.S. and Canada, as well as in its distribution and fulfillment centers.

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