Coravin has launched “Pass the Coravin,” a new holiday social media campaign.
As a part of the campaign, the company is calling on its wine community to help with its mission to raise funds for the Independent Restaurant Coalition, an organization fighting to save local restaurants and the 11 million industry people across the country directly affected by COVID-19. For every video shared, Coravin said it will donate $1 to the Independent Restaurant Coalition, up to $20,000.
The campaign appears on all Coravin social media channels, including Instagram, Twitter and Facebook. The video can be viewed here.