The Dallas Market Center has appointed Kristina Johnson vp/trade shows, effective July 5. Johnson will be responsible for the strategic planning, merchandising, and leasing for the temporary exhibits at the Dallas Total Home & Gift Markets.
She joins Dallas Market Center from Gifted Strategies, a business consulting practice for the gift and home industries, where she was founder and CEO. Prior to Gifted Strategies, she served as vp/sales and marketing for Just Got 2 Have It!, a sales agency in the gift and home industries.
Johnson will report to Mary Wenner, evp/leasing, Dallas Market Center.
“Kristina’s unique understanding of our industry, its sales channels, and key companies along with her experience organizing and motivating teams will be a tremendous asset,” said Cindy Morris, president and CEO of Dallas Market Center. “Our trade show business is a key platform for new resources, emerging trends, and incredible opportunities for buyers. As more retailers from more states and countries visit Dallas seeking new products to stand out from the competition, we look forward to benefiting from Kristina’s leadership.”