Office Depot has appointed Jerri DeVard as evp/chief marketing officer.
DeVard will oversee strategy relating to Office Depot’s brand positioning and integration of marketing and communications initiatives. Her responsbilities include strategic marketing implementation including activities that build brand equity and increase market share.
She was previously the svp/chief marketing officer for security firm The ADT Corp. Prior to that posting, she held marketing leadership positions at Nokia, Verizon and Citigroup.
“Jerri has tremendous insight and experience leading global marketing efforts for world-class consumer brands, with a proven record of delivering business results while acting as a change agent,” said Gerry Smith, CEO, Office Depot. “We are excited to welcome Jerri to Office Depot as her leadership and fresh perspective will be instrumental in driving a more integrated omnichannel marketing approach that builds brand loyalty and positions the company for growth.”