Meijer has declared that it is shifting its emphasis the Monday after Thanksgiving from cyber to digital. On the day designated Cyber Monday, Meijer plans to distribute an “unprecedented” 20% off coupon through its mPerks loyalty program, which will allow customers to apply a digital discount in store, it reported.
Meijer does not have product offerings available online this holiday season. Its website has been going through a transitional over the past several months as the company prepares to a relaunch to better complement the offerings inside its stores, Meijer stated.
Shoppers can use the mPerks 20% off coupon in store on one electronics, apparel or general merchandise item, the company noted. Meijer credit card customers, who have a 15% off reward coupon, can use it in addition to the mPerks Monday promotion for even more savings. Meijer said the deal represents the largest percentage off coupon ever offered through mPerks and the first time an mPerks promotion has been offered on a Monday. Meijer’s mPerks subscribers can grab the coupon from November 30 through December 1 for use on the Monday only.