On August 12, Dollar General held its third annual A Day of Beauty multi-cultural health and beauty event at the Music City Center in downtown Nashville, TN.
The event featured a panel discussion entitled “Beauty from the Inside Out!” featuring Larry Sims, Naja The Nail Guru, Mel J. and Char Braden, a guest speaker presentation from author and actress Kim Fields, and a performance by R&B singer Vivian Green.
Representatives promoting Dollar General owned and national brands attended the event, providing samples and complimentary beauty services. The fourth issue of its BeautyCents magazine also recently hit Dollar General stores, offering fall 2017 coupons, advice for the upcoming back to school and fall seasons, apparel trends, and other topics.
“We are excited to host the third annual A Day of Beauty event to energize Dollar General customers and educate them on all of the wonderful multi-cultural products available in our stores,” said Makia Embrey, Dollar General’s A Day of Beauty brand ambassador. “The day focused on providing health, beauty and wellness advice, knowledge, money-saving tips, and complimentary samples. We look forward to welcoming today’s attendees to their local Dollar General store soon.”