Enesco has signed a license agreement to be the worldwide manufacturer and wholesale distributor for Designs by Lolita glassware. Beginning July 1, Enesco will offer Lolita products to retailers worldwide, with the exception of Europe, where orders will begin in January 2016.
“Lolita has been an admired brand for many years and is enormously popular with consumers and retailers alike,” said Kathi Lentzsch, president of Enesco Gift.
“The engaging, fun, artistic designs and giftable products make Designs by Lolita a perfect complement to the Enesco family of brands. We look forward to working with Lolita and her team and are delighted to offer these great products to Enesco’s customers,” Lentzsch added.
Known for its festive and sassy designs, Lolita features hand-painted wine glasses, pilsners and other glassware. Designs by Lolita has sold over 14 million glasses since its inception in 2004, according to the company.
“I am thrilled to partner with Enesco,” said Lolita Healy, CEO/founder, Designs by Lolita.
“When I started out, just a gal with some hand-painted martini glasses, I never imagined how much the brand would grow. I am excited about the potential that lies ahead and confident Enesco can help us take Lolita to new heights while delivering fabulous products to our fans,” said Healy.
Enesco will show the glasses at the Atlanta International Gift & Home Furnishings Market at AmericasMart in Atlanta and as the Las Vegas Market this summer.