The entry deadline for the 2014 Housewares Design Awards has been extended to November 6, 2013.
The 11th Annual Housewares Design Awards will be presented during a special gala, February 4, 2014, in New York City. Awards will go to 12 “Best in Category” winners, three “Best of the Best” winners and the Green House Award recipient for eco-responsible design innovation.
“As the industry’s premier competition focused on design achievement, the Housewares Design Awards is proud to have been a catalyst for recognizing and raising awareness of the practical and stylish housewares innovation that fuels this business,” said Peter Giannetti, editor-in-chief of HOMEWORLD BUSINESS®, which created the Housewares Design Awards in 2003.
The 2014 Housewares Design Awards are presented by HomeWorld Business. Sponsors include NY NOW: The Market for Home + Lifestyle (formerly the New York International Gift Fair), Whitford Corporation and Gourmet Insider® magazine, a sister publication of HomeWorld Business.
The awards ceremony on February 4, 2014, will coincide with the re-branded NY Now, set for February 1-6 at New York’s Javits Center.
Product judging for the 2014 Housewares Design Awards is managed exclusively by HDA, LLC, which has assembled an independent jury of designers, merchandisers and design experts to evaluate entries and select finalists and winners.
The 2014 Housewares Design Awards will be presented in 12 categories: Cookware & Bakeware; Countertop Cooking & Beverage Appliances; Countertop Food Prep Appliances; Countertop Kitchenware; Cutlery & Cutting Tools; Floor Care & Cleaning Appliances; Gadgets & Kitchen Tools; Home Environment Appliances; Home Organization, Laundry Care & Non-Electric Cleaning; Home & Outdoor Decor; Personal, Health & Garment Care; and Tableware, Serveware & Beverageware.
This year’s competition also includes the sixth annual Green House Award for eco-responsible product design.
Judges will select five finalists and a winner for each of the 12 core awards categories and the Green House Award. From the 12 category winners, judges will select Gold, Silver and Bronze “Best of the Best” awards representing the pinnacle of the year’s housewares design innovation.
Reinforcing consumer awareness of the housewares industry’s innovative, value-added design effort remains a cornerstone of the Housewares Design Awards program. A broad media outreach effort in support of the Housewares Design Awards has delivered extensive consumer media coverage nationwide for the finalists and winners, resulting in a more prominent, influential profile for the housewares industry as an innovation leader.
“Entering the Housewares Design Awards is a chance to gain valuable consumer market exposure and to highlight the unique design achievements that differentiate products and reinforce brands,” Giannetti said.
Last year’s Housewares Design Awards campaign alone produced more than 1,000 consumer editorial placements with a combined 140 million circulation. Media coverage has been accelerated through social media, online wire services and the launch of a Wikipedia page with a 3.5 million circulation.
“The Housewares Design Awards alerts me to the most innovative new products in the marketplace. I add all the nominees as well as the winners to my list of housewares to consider for Good Housekeeping’s Very Innovative Product (VIP) Awards,” said Sharon Franke, kitchen appliances and technology director for The Good Housekeeping Research Institute.
The Housewares Design Awards website— housewaresdesignawards.com— is a central resource for housewares suppliers, designers, retailers, media and other interested parties to participate in and learn more about the annual design awards program.
The easy-to-navigate site includes complete contest rules along with a direct link to the digital entry form.
The website also showcases an in-depth archive of all Housewares Design Awards winners and finalists (including images and product profiles) since the launch of the competition— plus a new “All Stars” section spotlighting the winning companies.
The website will present the finalists for the 2014 Housewares Design Awards when the judging is completed in mid-November. The 2014 finalists also will be announced and featured in HomeWorld Business and on homeworldbusiness.com.
Products eligible for this year’s design competition must be introduced to the marketplace between October 1, 2012, and September 30, 2013. The deadline for entries is October 25, 2013.
The Housewares Design Awards jury will nominate finalists and select winners based on design believed to differentiate a product with unique appearance and/or function. The judges will consider appropriate aesthetics; innovative materials and technology; user benefits (i.e., performance, comfort, ease of use, safety); and market response.
Companies may enter as many finished products in as many of the competition’s 12 primary awards categories as they choose. The entry fee is $275 per submission.
All entrants may also enter the Green House Award division for an additional fee of $50 per product (a special value of $325 to enter both the core Housewares Design Awards and Green House Award). Green House Award entries must also be entered into one of the 12 core awards categories, although Green House Award finalists do not have to be among the Best in Category finalists.
Finalists will be notified after judging in mid-November and winners will be revealed during the February 4, 2014, awards ceremony in New York City.