Epoca International has launched the redesign of its Ecolution cookware brand website. The newly designed, responsively-built site provides an updated look and feel to reflect the brand identity and provide an overview of product offerings for consumers, buyers and the trade, according to the company.
“Our website has always been an important way for us to connect with our customers and share our mission of an amazing cooking experience built on quality and innovative product design, and created with family and environmental health in mind,” said Brian Melzer, president of Epoca International. “The redesign offers a new look and improved functionality, and an easier and more engaging experience for users.”
Along with a more user-friendly navigation, the company said, other advancements include expanded product-specific landing pages which include new product imagery, description of features and benefits, and a list of items offered within the line; a special landing page for the Micro-Pop popcorn popper; details on the coatings used on all Ecolution cookware products; and a new blog, titled “What’s Cooking.”