First Look Program Focuses On New Design Directions

LAS VEGAS— As International Market Centers turns its attention to the summer edition of the Las Vegas Market, the market’s latest trends program takes a peek into the trends we can expect to see in the coming year.

Curated and edited by Julie Smith Vincenti, this year’s First Look Summer Focus: 2020 Vision, will have a significant presence at the market, which is scheduled to be held July 28 to August 1.

For the 13th annual trends program, Vincenti said she and the market team have created new and engaging product displays that will be located throughout the World Market Center Las Vegas campus and discussed in seminars and during showroom tours over the duration of the market.

“From all vantage points, these 360-view presentations will underscore the breadth of categories that buyers and designers can source only at Las Vegas Market. What’s more, we’re putting our first ever First Look color palette for 2019/2020— comprised of complementary colors, eco-aware hues and colors that empower maximalism, color drenching and curated expressions— to work as backdrops for all of our displays,” she said.

With color playing such a significant role in this year’s displays, Vincenti said that is why she and the team felt it was important to craft the 2019/2020 color palette, which is a reflection of the creamy pastels and similar, happy upbeat hues that have been popping up in housewares lately.

“Color in housewares is important. When you look at the housewares category, color really makes a difference, it is something the consumer has come to expect, especially when it comes to goods such as hydration and permanent storage and on-the-go food storage. With First Look, these are the areas you will see these colors coming out,” she said.

As for the directional product showcases, they will be presented in two broad themes: Personal Style and Easy Sophistication, represented by the houseware selections shown here.

In addition, attendees will also come across microtrends such as Maximalist Decorating, a confident, bold mix of colors and patterns, incongruous yet harmonious; and Color Drenching, presenting a single hue interwoven with a variety of related tints and shades. Additional micro themes will feature products across the gift and home spectrum with timely motifs and timeless patterns; holiday must-haves and great gifts; and much more.