Good Housekeeping and chef Curtis Stone’s kitchen product company Foodfight have teamed up to launch Good Housekeeping Kitchenware, a new line of cookware, gadgets, and other kitchen essentials at QVC.
The new brand made its debut on-air with Good Housekeeping style director Lori Bergamotto and is available on QVC.com.
“For millions of customers, QVC has been a reliable source for unique, innovative, and exclusive kitchen products for more than 30 years, and we have a dedicated community of foodies who expect us to deliver special products at a great value,” said Maya Bowie, general manager merchandising and vp/culinary for QVC and HSN. “This new brand from Good Housekeeping and Foodfight/Curtis Stone is of the highest quality in kitchenware, and we look forward to inspiring the home chef through this collection.”
“I am so proud to share the new collaboration between the Good Housekeeping Institute and Curtis Stone’s Foodfight,” said Jane Francisco, editor in chief of Good Housekeeping. “The Good Housekeeping Kitchenware line is beautifully designed to meet the Institute’s rigorous lab criteria and earn the iconic Good Housekeeping Seal and its trusted warranty. From a food processor to pan sets to utensils, this line of products provides readers with all of the high-quality essentials they need in the kitchen at an affordable cost.”
Good Housekeeping Kitchenware is priced from $28 to $50.
“I couldn’t be more excited to have joined forces with Good Housekeeping to develop this incredible line of kitchen products,” said Stone. “Good Housekeeping is one of the most recognized and trusted consumer icons in the world today with a long history of quality and innovation. It’s an honor to be collaborating with their respected team to develop this prestigious brand’s kitchen essentials range for QVC. This line is for food-loving home cooks who, like us, have busy schedules, limited counter space, and a fondness for throwing impromptu dinner parties. This brilliantly designed range of cooking essentials makes it easier to get meals on the table, so our customers will have more time to enjoy with the people they love.”