HPMA Announces 2021 Style Spotters

The High Point Market Authority has announced its 2021 Style Spotters team of trend scouts.

The Style Spotters will scrutinize this year’s High Point Markets to identify noteworthy products and trends. HPMA then posts their findings to High Point Market Pinterest boards and uses them in two Style Reports, for Summer/Fall and Winter/Spring, that it produces.

The 2021 Style Spotters, drawn from across the United States, are:

  • Sara Malek Barney, BANDD DESIGN, Texas
  • Lauren Clement, Lauren Nicole Designs, North Carolina
  • Heather French, French & French Interiors, New Mexico
  • Breegan Jane, Breegan Jane, California
  • Molly Kay Johns, MK Interiors, Virginia
  • Steve McKenzie, McKenzie Design LLC, Georgia
  • Keia McSwain, Kimberly + Cameron Interiors, Colorado
  • Justin Shaulis, Justin Shaulis, New York

The 2021 Style Spotters team begins work this month, and members will hold the title throughout the calendar year, HPMA noted, applying their trend-tracking abilities to both 2021 High Point Markets, to be held June 5 to 9 and October 16 to 20. Two mentors, known as Style Spotters Advisors, will provide team guidance, moderate the panel discussion during Style Spotters LIVE! events and write the introduction for each Style Report. Style Spotters alumni Shay Geyer of IBB Design Fine Furnishings and Gary Inman of Gary Inman Interior Design are returning as advisors to guide the 2021 team. The award-winning Style Spotters program celebrates its 10th anniversary this year, having launched in 2011 as a platform for home fashion trendsetters to showcase their favorite products and top trends from High Point Market exhibitors on Pinterest, HPMA pointed out.

“This year marks a decade of diverse insights and forward-focused thought leadership on developing product trends impacting the home furnishings industry,” Tom Conley, HPMA president and CEO, said in introducing the 2021 team. “We are thrilled to welcome these eight to a distinguished list of Style Spotters and look forward to sharing their unique styles and visions through this program. Style Spotters is one of our premier programs, adding great value for our buyers, media attendees and exhibitors. The team’s insights and input is a widely-used resource for both our attendees and the industry as a whole.”