HPMA, One Room Challenge Preparing Virtual Design Event

The High Point Market Authority has partnered with One Room Challenge to present the first-ever virtual edition of the six-week design event, which will kick off October 7.

One Room Challenge, High Point Market Edition, will showcase products from High Point Market exhibitors with 20 featured designers researching and selecting products while creating original 3D virtual room designs. The designers will detail the process, mood boards, product selection, customization and design discussions that are part of the project via blogs and social media channels over six weeks, with finished room designs revealed on November 11.

The featured designers selected for the program hail from around the country, and represent a diverse array of design aesthetics, project scopes, pricepoints and room selections. Once the program kicks off on October 7, ongoing updates will run each Wednesday at Oneroomchallenge.com, on the participating designers’ websites and on High Point Market, One Room Challenge and designer social media channels.

“Given our present situation, we recognize there will be High Point Market enthusiasts who will not be able to make their biannual trek to High Point this fall, but they still long for an inspirational experience and curated introductions to all the home furnishings market has to offer,” said Tom Conley, HPMA president and CEO. “This partnership will be a valuable addition to our program offerings for the industry as a whole, regardless of whether or not circumstances will allow one to attend this October.”