Timed with the movie “Joy” which is in theaters now, HSN will exclusively launch inventor and entrepreneur Joy Mangano’s New Miracle Mop on January 3 during her “Today’s Special,” a 24-hour day of product programming.
Following more than two years of product research and development, Mangano is introducing the New Miracle Mop with patent pending features to simplify everyday cleaning challenges, according to the company.
“I realize now the only thing harder than inventing is reinventing,” said Mangano. “But after spending the past two years reengineering this amazing Miracle Mop, I’m so excited to help people across America take cleaning to a whole new level with this smartly designed, easier than ever before, self-wringing mop.”
The New Miracle Mop features the company’s helix twist technology inside the pole, enabling a self-wringing function, along with a braided microfiber head designed to provide absorbency with its liquid lock technology and dual liquid release design, allowing the user to mop as wet or dry as needed. In addition, the plush material was selected to protect and polish household surfaces, HSN noted. It also includes a quick release removal system that allows the user to wash and bleach the mop head.
The New Miracle Mop will be available on HSN in black, white, teal, purple, fuchsia and gold colors for $19.95, the same price as the original mop.
“If there is one item that put Joy on the map, it is her legendary Miracle Mop,” said Bill Brand, president of HSN. “We are proud to be the home of Joy and to exclusively launch the newly designed Miracle Mop, sharing yet another of Joy’s many incredible inventions with our customers.”
HSN will feature Joy Mangano on January 3rd and January 30th via television, mobile or streaming online at HSN.com.