Ikea has rolled out a temporary designer collection, Markerad. The limited time collection was developed in collaboration with designer Virgil Abloh and it debuts November 1.
Abloh shares a similar democratic design approach with Ikea, the retailer noted, and they worked together to create a collection that allows Millennials to furnish their first homes with inexpensive yet fashionable pieces.
Products include a wall clock, emblazoned with the word “Temporary,” at a $49.99 price; the a backlit artwork USB, at $99; and a glass door cabinet, at $199, with a lacquered wood frame and glass shelf. The range of items run from a $19.99 shopping bag to a $399 table, offered with corresponding chairs at $149 each. The group also includes a $199 daybed offered with a $139 daybed cover and lounging pillow.
“I’m really glad that Markerad is now ready to meet with people, and I look forward to see how these everyday objects will enter people’s homes and hopefully add an emotional value to them,” said Abloh. “Because that has been the ethos of the whole collection. In the same way you might hang a piece of art work on your wall, art can bleed into objects like a chair, table or rug. That was my initial problem to solve when creating this collection together with Ikea.”