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Ikea New Products Focused On Nature, Comfort

Ikea’s April product releases are focused on helping consumers develop what it said are better habits while arranging their homes for today and tomorrow.

Nature and comfort are central considerations in the retailer’s latest product rollout.

For example, Ikea noted, the Ulriksberg armchair offers a light airy style with a handwoven rattan backrest and seat over a metal frame. The flatpack products are priced at $99.

Ikea shoppers can find more rattan in the new Tankvard collection, which includes a $129 bench and an $89.99 room divider that doubles as an open wardrobe. Ikea also is offering a Kimono ($24.99) under the Tankvard designation to help connect wearers to their home decor, the retailer said.

An addition to Ikea’s children’s product lineup is the Minnen extendable bed in a traditional style and dark yellow color developed with consideration to blending in a fun way with many style palettes, the company said. It developed the bed to grow with kids, Ikea added, so the $119 price can save consumers money, particularly over the long term.