Imax Worldwide Home is moving to a new showroom at Dallas Market Center, located at World Trade Center 6-608, with the effect of doubling the space and boosting visibility it has for trade shows at the venue.
The company will conduct a showroom ribbon cutting ceremony at 11:30 a.m. on Thursday, January 17, officially kicking off the grand opening celebration with a cake and champagne reception.
At the Dallas Total Home & Gift Market this winter, Imax will debut more than 500 new products including several trend collections and launch the Mulligan licensed line of PGA Tour merchandise. Also on tap are two new home collections from Trisha Yearwood, Bluebird and Coffee Talk, and 30 new Nakasa items.
“The expansion and relocation allows us to not only present our entire line but also to tell the product stories through beautifully merchandised lifestyle vignettes and to showcase our curated trend collections. Our new showroom will provide an enhanced market experience for our customers,” said Al Bulak, Imax president.