iRobot Rolls Out Roomba i3+ Robotic Vacuum

iRobot has expanded its Roomba robot vacuum lineup with the launch of the new Roomba i3+, which features intelligent navigation, self-emptying capability with Clean Base automatic dirt disposal, and an expanded range of personalized cleaning features powered by the recently launched iRobot Genius Home Intelligence platform.

“Innovative cleaning experiences have been, and always will be, foundational to our product offerings,” said Keith Hartsfield, evp/chief product officer at iRobot. “We have a proven track record of delivering products that make consumers’ lives easier. The Roomba i3+ expands our lineup to offer not only exceptional cleaning performance and value, but greater personalization and control delivered by iRobot Genius. The iRobot Genius platform also allows the Roomba i3+ to evolve and get smarter over time, providing new ways for customers to clean their unique homes.”

The Roomba i3+ is also equipped with a high-efficiency filter that captures 99% of pollen, mold, dust mites, and cat and dog allergens. The robot’s 3-stage cleaning system consists of dual multi-surface rubber brushes that work together to effectively clean, a specially designed edge-sweeping brush to get into corners, and 10X the power-lifting suction as compared to the Roomba 600 series.

With the Clean Base automatic dirt disposal, the vacuum empties debris on its own. The Roomba i3+ automatically empties up to 60 days’ worth of dirt and debris into the Clean Base, which doubles as the robot’s charging station.

The vacuum brings a new design that fits well into consumers’ homes, the company noted, with a durable, woven texture that minimizes fingerprints and collects less dust.

Users can also get more out of their Roomba i3+ with the newly redesigned iRobot Home app powered by iRobot Genius, which takes users beyond standard app control to give them a personalized cleaning experience. For example, iRobot’s capabilities enable the Roomba i3+ to learn how the user likes to clean. The Roomba i3+ will offer personalized suggestions via the app, such as recommended cleaning schedules and helpful cleaning suggestions during pet-shedding or allergy seasons.

The Roomba i3+ robot vacuum is available now on the company’s website for $599 and in retailers later this September. The new vacuum can also be purchased without the Clean Base starting at $399. The Roomba i3+ vacuum is expected to be available in other international markets beginning in the first quarter of 2021.