Kalorik is capitalizing on its technological and manufacturing expertise, offering an array of new multi-functional appliances including air fryers and beverage makers. The company has also partnered with a renowned artist to launch a new kitchen electrics collection.
The Maxx Air Fryer Oven features a 26-quart capacity and the ability to sear and grill at 500 degrees Fahrenheit; suggested retail price is $199.99.
“We continue to see the growth in the air fryer trend, in particular for larger air fryer ovens,” said Kim Misrahi, brand and marketing manager, Kalorik. “Consumers seek multi-functionality, speed and smart technology. We’ve developed our new Kalorik Maxx Air Fryer Oven with innovative Turbo Maxx technology to cook 25% to 30% faster than leading air fryer ovens, and with the unique ability to sear and grill.”
Kalorik is also launching a new collection of kitchen appliances developed through a unique collaboration with renowned Brazilian artist, painter, serigrapher and sculptor Romero Britto. The collection will encompass an air fryer, toaster, kettle and coffeemaker and will feature Britto’s recognizable design elements, a mix of Cubism, pop art and graffiti painting, all rendered in vibrant colors and bold patterns.
In addition, the company is appealing to coffee lovers in search of the perfect cappuccino, latte or cold brew with the new Bartista, an 8-in-1 electric beverage maker (shown below). The 24-ounce unit can brew cold brew coffee in 30 minutes as opposed to 24 hours; suggested retail is $99.99.
In the home environment and floor care categories, Kalorik is featuring the Brookstone PureAir SmartVac, a robotic vacuum with gyroscopic mapping. The unit features ionic air purification technology to produce cleaner air in the home. Suggested retail is $299.99.