In time for the January winter markets, Kathy Ireland Worldwide has partnered with A&B Home to develop home decor, accent furniture, garden and dinnerware products. Ming Hong, A&B Home founder and president, announced that product distribution would take place under kiWW’s Jardin and ACafe Society labels.
A soft launch of the first home decor and accent furniture pieces developed under the partnership is underway at the Atlanta International Home and Gift Market and will continue at Dallas and Las Vegas markets later this month.
The full collection will debut at the High Point, NC market this spring with over 500 separate SKUs, A&B stated.
“We have a passion for our products and our industry, and believe that the Kathy Ireland brand and its distinctive designs will resonate with our loyal customer base,” Hong said in announcing the deal. “We look forward to bringing these products to the millions of buyers, especially busy moms, who have come to rely on the design, price and quality of Kathy Ireland merchandise.”